Crescendo is a visionary, unique and professional social enterprise that grows young people between the ages of 12-24 across various satellite hubs across Auckland.


Crescendo has a vision of empowered NZ youth with a strong sense of self and the courage to make positive decisions for their future. We strongly believe that anyone, given the right environment, encouragement and support can flourish into the best version of themselves. At Crescendo, we have a passion for creative arts and believe in their ability to create strength and confidence in those who embrace them.

Our point of difference is that, through our mentoring programmes in music, radio, film and photography, young people are able to directly engage and connect with people working in the creative industries. This enables them to learn about a wide range of industry relationships, knowledge and skills. Our rangatahi benefit from exposure to real-world industry experience and training connecting them to employment opportunities and access to further education pathways.

The focus is slightly different with each individual, but the goal remains the same; to empower the young person to make positive changes in his/her life.

Our Approach

We facilitate safe learning spaces

Everyone that comes through our doors is whanau (family) and welcome here. We do not discriminate against others. Everyone’s ethical views, moral codes, religious laws, sexuality, and gender will all be respected. Crescendo mentors teach and guide our rangatahi, providing them with constructive feedback to empower them so they can do for themselves. Our aim is to upskill young people to achieve their goals and build them up to a level that they no longer need us. We aim to build up, so young people can carry on and navigate their own waka.

What we believe

Wellbeing is influenced by a range of factors and includes one’s own subjective feelings as well as social, physical and psychological aspects of a person’s life.

If we nurture the health, hopes and skills of young people, their potential to improve the world is unbounded. If they are healthy, they can take the best advantage of every opportunity to learn. If they are educated they can live fulfilled lives and contribute to building the future.

Crescendo’s unique difference is combining industry training with pastoral care mentoring. For us, pastoral care includes: guiding, counselling, meeting parents and whanau, disciplining and negotiating. For Crescendo, success is measured in the caring quality of relationships between people




Means love but it also means respect. Treating people with respect means allowing them control: where to meet and on their own terms, and when to meet. Aroha also relates to the information collected.  As a participant in the Crescendo Trust of Aotearoa programme, you decide what information will become public and what will stay confidential.



Relates to power, dignity and respect. Kaua e takahia te mono o te tangata “Do not trample on the mana or dignity of a person”. People are the experts on their own lives, including their problems, needs and aspirations. Look for ways to work together.


Titiro. Whakarongo. Korero.

Means to look, listen and then speak. When working with our mentors/engineers and producers it’s important to look and listen to develop understanding and find a place to speak from You need to take time to understand people’s day-to-day realities. priorities and aspirations. This will make your questions relevant.


Whaka Whanaungatanga

Refers to the building and maintenance of relationships. It’s the process of establishing meaningful, reciprocal and whanau or family-like relationships through cultural respect, connectedness and engagement.



Describes sharing, hosting and being generous. It supports collaboration and evaluation and helps knowledge flow both ways between mentor/engineer and participant.



Is about showing humility when sharing knowledge. Mahaki reminds us to share knowledge and experiences to understand each other better and to foster trust in the mentor relationship.